Recruitment agency forMarketing
Marketing Manager, Head of Marketing, CMO, Growth Marketer, CRM Manager, Performance Marketer, Brand Manager…
The best Marketing candidates don’t apply for jobs. We approach them directly.
0 trial periods ended early in 2025
- 75
Marketing hires since 2023
- 80,000+
candidates in our network
- 90%
of candidates accept our clients’ offers
Our approach
Why trust us with your Marketing hiring
Targeted direct search
We approach the best marketing candidates directly, through our LinkedIn Recruiter license, the talent pool we maintain and referrals. Each candidate is selected for a track record backed by numbers, command of the tools and an editorial point of view.
Our sourcing channels
Assessment
Together we build a clear scorecard based on your marketing priorities: track record (CAC, LTV, ROAS), tool skills (HubSpot, GA4, Meta Ads, automation), vertical and creativity. We check every key figure before presenting a candidate.
Sample Marketing scorecard
Long-term partnership
We share our market insights (salary ranges by vertical, tool stack trends, signs that someone is about to leave) and our search reports to help you build a strong marketing team.
What we deliver
Tailored search report
Up-to-date salary benchmark
Tracking of candidates open to a move
Closing and onboarding follow-up
Our process
6 steps to hire the right person
Role definition and scorecard
Targeting and search strategy
Screening and assessment
Candidate presentation and reports
Support through to the signed offer
KPI review and continuous improvement
Role definition and scorecard
Targeting and search strategy
Screening and assessment
Candidate presentation and reports
Support through to the signed offer
KPI review and continuous improvement
Our Marketing expertise
Roles we cover, stacks we know, salary ranges and seniority levels.
Head of Marketing
Defines the marketing plan, manages the team and is accountable for brand awareness and lead generation targets.
Product Marketing Manager
Defines the positioning and messaging for each product, prepares launches and gives the sales teams the material they need.
Growth Manager
Combines testing, data and automation across the funnel to find what works for acquisition and retention.
Content Manager
Runs editorial production: blog, SEO, social media, white papers and the publishing calendar.
Social Media Manager
Manages the brand’s presence on LinkedIn, Instagram, TikTok or X, with content adapted to each platform.
Acquisition Manager
Runs paid channels (SEA, social ads, display) while tracking return on investment and acquisition cost.
CRM Manager
Manages the customer lifecycle through email and automation: segmentation, workflows, loyalty and reactivation.
SEO Manager
Runs the organic search strategy: keywords, content, technical SEO and backlinks.
Communications Manager
Runs press relations, corporate communications and public statements, consistent with the brand.
Companies that trust us with Marketing hiring
A dedicated expert, client testimonials and completed hires to back it up.
Marketing client testimonials
Joyce Hérail
Deputy Managing Director · Nooānce
« We work with Lity on all of our hiring and we highly recommend their support. They stand out for their knowledge of the roles, their flexibility and above all their responsiveness. They’re efficient and save us real time in the recruiting process. »
Selma Chababi
Chief Growth Officer · Gino Legaltech
« We’ve been working with Lity for several months and have already made several hires together. We’ll do it again with full confidence for our future needs. Lity is a firm that knows how to adapt and goes well beyond our expectations. »
Marie Lottier
Head of Marketing & Communication · Finovox
« Our first collaboration with Lity was a real success, both in the quality of the profiles shared and in the professionalism they brought. All the candidates were relevant and we’ve decided to work with them again on Finovox’s upcoming hires. »
Related Marketing case studies
Your Marketing recruitment consultant
3+ years recruiting Marketing talent
The B2B and B2C marketing market is tight in 2026, from Marketing Manager to CMO. Finding a Head of Marketing who can run brand, performance and growth at the same time takes weeks when done in-house.
Tommy Tran leads our marketing practice at Lity. He headhunts Marketing Managers, Heads of Marketing, CMOs, Brand Leads, Growth Marketers, CRM Managers and Performance Marketers.
Learn more about our approachShow less
In marketing, expectations have changed. A Marketing Manager or Head of Marketing today has to align brand, performance, CRM and product marketing around the same business KPIs (CAC, LTV, ROAS, NRR). The best candidates combine strategic vision, command of the tools and an editorial point of view.
Tommy knows modern marketing organizations (Brand, Growth, CRM, Content, Performance, Product Marketing) and their stacks (HubSpot, Salesforce Marketing Cloud, Customer.io). He recruits a Marketing Manager at a small or mid-sized company as readily as a CMO at a Series C scale-up, and sets the package according to the context (SaaS, e-commerce, DTC, services).
Our method relies on 4 complementary sources: our LinkedIn Recruiter license for direct approaches to currently employed candidates, our talent pool of marketing profiles that we keep up to date, referrals within our network of top performers, and our presence at marketing community events. We build the scorecard with you. For timelines and concrete results, our case studies document each search.
We work with companies of every size
Startup, scale-up, SME or large enterprise: we adapt our methods to your stage of growth and your hiring needs.
Startup
1 to 30 employees
At a startup, companies hire a senior generalist marketing manager who can cover everything: brand, content, demand gen, events.
Scale-up
30 to 300 employees
At a Series A/B scale-up, the team splits into roles: a PMM, a Brand/Content lead, a Demand Gen Marketer and sometimes a marketing RevOps.
SME
50 to 500 employees
In the expansion stage, the company expands internationally (marketers by country), separates brand from growth and builds ABM teams dedicated to Enterprise accounts.
Large companies
Mid-market companies and large groups
In a large corporation, marketing is split across business units, with a global CMO and Heads for each discipline (brand, product, communications, digital).
Further reading
Resources and other Lity practices.
Other Lity practices
All our recruitment practicesRelated
Keep exploring
- Hiring in FranceContracts, salaries and notice periods for US and UK companies.
- Salaries in FranceGross, net and employer cost by role, in euros, dollars and pounds.
- Executive SearchSenior leaders, recruited through a confidential direct search.
- Permanent recruitmentPermanent hires in France and Europe, paid on success.
Answers to your questions about recruiting in Marketing.
What do B2B tech marketers earn in France in 2026?
2026 ranges for B2B tech marketing in France:
- Growth Marketer: €50K to €68K mid-level in Paris, €65-85K senior
- Performance Marketer: €50-65K mid-level
- PMM: €60-78K mid-level, €75-95K senior
- Head of Marketing at a scale-up: €100-130K plus equity
- CMO at a Series B/C scale-up: €115-160K plus significant equity
- Freelance marketers: €500 to €850 day rate depending on the specialty (growth, brand, content)
Ranges are much higher in B2B SaaS than in B2C.
Brand Manager, Growth Marketer, PMM: what’s the difference?
Three complementary roles, rarely held by the same person at a scale-up:
- Brand Manager: works on brand identity, narrative and creative consistency over the long term
- Growth Marketer: runs acquisition, activation, retention and monetization through continuous experimentation (A/B tests, automation, attribution)
- Product Marketing Manager: owns positioning, messaging, go-to-market and sales enablement
The lines tend to blur at early-stage companies, where one person covers everything.
How do you assess a Growth Marketer without getting fooled?
To assess a Growth Marketer in depth:
- Hard numbers: CAC, LTV and ROAS achieved, acquisition channels mastered, experiments run independently
- Paid budgets: check the budgets they actually managed and the attribution tools they used
- Practical test: a real case (proposing how to optimize a funnel) shows how deep their skills go
- Vocabulary: a good Growth Marketer talks about experimentation, attribution and payback, not vanity metrics (impressions, clicks)
- References: with their former CMO or Head of Growth, to confirm a data-driven approach and the ability to choose between quick wins and long-term investments
Is the French tech marketing market strong in 2026?
French tech marketing is going through a major transformation in 2026.
Generative AI is changing content production (text, images, video), while SGE and AI Overviews are redefining SEO. CMOs are looking for hybrid marketing and tech profiles who can master these new tools.
The return of brand in B2B SaaS is creating demand for senior Brand Managers, and the PMM has become a central strategic role at scale-ups.
Growth marketing is becoming more professional: data-driven profiles are pulling ahead of former generalist growth hackers.
Which marketing stack should a scale-up use in 2026?
The stack is built around 6-8 connected tools:
- Marketing CRM: HubSpot or Salesforce Marketing Cloud
- Websites: Webflow or Framer
- Analytics: GA4, Mixpanel or PostHog
- Lifecycle email: Customer.io or Brevo
- User behavior: Hotjar or FullStory
- AI: Notion AI, ChatGPT, Claude, Midjourney, Runway for content production
- B2B sourcing: Apollo or ZoomInfo
- PMM: Productboard and Notion for the marketing roadmap
What career paths are there in tech marketing?
Tech marketing offers several career paths:
- Classic path: Marketing Manager → Senior Marketing Manager → Head of Marketing → VP Marketing → CMO
- Growth track: Growth Marketer → Head of Growth → VP Growth
- Brand track: Brand Manager → Brand Director → Head of Brand
- PMM track: PMM → Senior PMM → Head of Product Marketing → VP PMM
Moves into Product Management, Customer Success or RevOps are common after 5-7 years in marketing, especially for people looking for a broader business role.
Trust us with your hiring in Marketing.
A hands-on approach for hires that last.
Intro call (30 min)
A video call to understand your needs and walk you through our approach.
On-site visit
We meet you on site to get a detailed understanding of your culture and your hiring plans.
Targeted search
The search starts. We present only the candidates who match your requirements.